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Loraine Kasprzak quoted in NJBiz Industry Report
NJBiz
May 26, 2008 edition:
"Consultants' Business Growing in Harsh Economic Weather"
Industry Report: Management Consultants
Many companies are getting walloped by a combination of high energy prices and an ongoing credit crunch, but at least one business segment, management consulting, seems to be growing despite the turmoil...
...Advantage Marketing has grown by [delivering knowledge on a flexible basis], according to Loraine Kasprzak, owner of the Westfield consulting firm and a member of the Institute of Management Consultants.
“We work with a variety of organizations, from small businesses to large health care companies,” says Kasprzak. “We develop practical marketing solutions that attract prospects and turn them into customers.”
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