Author Archive for: lkasp

About Loraine Kasprzak

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Meanwhile lets just say that we are proud Loraine Kasprzak contributed a whooping 142 entries.

Entries by Loraine Kasprzak

Write a Killer White Paper to Build Immediate Credibility

August 17, 2010 in Business, Marketing /by Loraine Kasprzak

A well written, compelling white paper that is thoughtfully promoted can build your company’s credibility. By Loraine Kasprzak, MBA

Let Testimonials Sell for You

August 17, 2010 in Business, Marketing /by Loraine Kasprzak

By Loraine Kasprzak, MBA Who doesn’t like to receive positive feedback from customers? Hearing “The website you developed gives us a tremendous professional presence. It’s exactly what we’d hoped for,” or “Your insight helped us solidify and fine tune our message for our marketplace,” can give you a tremendous boost and let you know you’re […]