Connecting You with Your Customers to Grow Your Revenues.

Is Your Business Stuck In Neutral?

Do you… struggle to connect to your B2B customers and think they don’t recognize or understand the value your company provides?

Are you… dissatisfied and frustrated with your current marketing and sales efforts, but are ambitious to get to the next level?

Then talk to us… Advantage Marketing Consulting Services helps business-to-business companies who are finding it challenging to grow sales above the $1-$5mm plateau.

We follow the proven Duct Tape Marketing system, and will collaborate with you to develop the right strategy and brand messaging first – before diving into tactics. This approach ensures that tactics are guided by your customers’ challenges and how you are uniquely positioned to solve them.

The result: increased leads and sales.

In addition to our marketing expertise, we’re known for developing content strategies that help break through the noise so that your company shines as experts. From blog posts and email copy to EBooks and white papers, we provide the sparkling content that connects with your customers.

These B2B segments are in our sweet spot:

  • Professional Service Firms
  • IT, Tech and Telecom
  • Engineering and Environmental
  • Manufacturing and Distribution

If you’re ready to accelerate your business to the next level, then talk to us.

Talk to Us Now

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The Marketing Advantage receives Best Marketing Blog Award

Our Clients Get Results

The market research that Loraine and her team did  enabled us to get a better understanding of our clients’ needs and helped us fine-tune our messaging and customer focus. Loraine is now working with us to pinpoint our brand promise for our ideal clients and then integrate our messaging throughout our marketing. We value the insights she brings to us.

She ‘gets’ the connection between marketing and sales and is helping our sales team understand how they can use the ideal client concept in their prospecting, so that they are focusing on the higher payoff clients.

Ken HoffmanPresident, DPC Data

I’m very impressed with the way the Advantage Marketing team has come up to speed on the topics we’re writing about. Your work has really helped our content machine hum along.

R. ManiHead of Product Marketing, Silicon Valley startup

Loraine has focused our marketing efforts in several areas that have heightened awareness of our offerings: website content development, positioning and marketing direction, social networking, brainstorming…She learned our business and what differentiates us from the other guys in ways that help us get results.

Mike MartorellaCEO and Founder, MMI Communication, LLC
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Or why your website doesn’t generate traffic and leads?

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Getting the Most Out of Social Media

Getting the Most Out of Social Media

If you’re spreading yourself too thin with your social media activities, it may be time to explore a minimalist approach to social media. Here's how...
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Loraine KasprzakFollow

Loraine Kasprzak
LMKasprzakLoraine Kasprzak@LMKasprzak·
13 Feb

Do you want to optimize your #LinkedIn ad campaigns? Wondering how objective-based advertising can help? Read here for tips using LinkedIn’s updated #Campaign Manager. https://t.co/IDuaHDGkBA #socialmediatips #linkedinads #advertising

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LMKasprzakLoraine Kasprzak@LMKasprzak·
11 Feb

Should your B2B brand focus on PPC or SEO? https://t.co/mznXFAu4tI

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LMKasprzakLoraine Kasprzak@LMKasprzak·
6 Feb

In my conversation on Wise Women@Work, I share with host @FeliciaGarland how I got Advantage Marketing started and the secrets to its success! You can listen to them here - https://t.co/Tthra19XD1 #smallbusiness #marketing #b2b #podcast

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