Our content development work for clients includes articles, blog posts, book chapters, case studies, whitepapers, websites, and more.
We create the strategic content you need for successful marketing campaigns.
The AM team has authored, ghost-written, or edited content for B2B, technical, and professional service clients across multiple industries. We have also written consumer-focused content for newspapers including Princeton Packet, Union County Voice and The Cranford Chronicle.
While much of the work we do is proprietary, the list below highlights some of our project work for current and past clients. We are also expert at helping you determine what type of content will work best for your specific objectives.

Content Development Highlights
Advantage Marketing Portfolio
- Results! Impactful Solutions to Drive Business
- Magnetic Marketing Tips
- Turn Your Business into a Client Magnet: 55 Tips & Marketing Insights to Propel Your Business Growth
Articles & White Papers
-
Recent Municipal Disclosure Trends and Their Post-Pandemic Implications (DPC DATA)
- IT4 Cannabis Insights: Exploring the Myths and Facts of Cannabis Therapies for Children and Adults (IT4 Cannabis)
- SaaS: Adapt or Lose Out (FTI Consulting) (A shorter version of this article appears on the Document Strategy website.)
- The Changing Landscape for OTT Service Providers (FTI Consulting)
- M&A Information Risk Management: Towards Best Practices (Aujas Networks)
- The Ins and Outs of Succession Planning (McDermott Associates)
- Bulletproof Your Compensation Program (McDermott Associates)
- 7 Steps to Successful Performance-Based Awards (McDermott Associates)
- Understanding Thermodynamics to Improve Process Simulation (Chemical Engineering Progress Magazine)
- Virtualizing Your Process Control Computers (Chemical Engineering Progress Magazine)
- Getting Started in Social Media (Chemical Engineering Progress Magazine)
- Developing Authentic Leadership Presence (MMI Communication)
Blog Posts
- Affinity Chemical Blog (Affinity Chemical)
- Chairs of Inclusion Blog (WAE Center)
- Aerospike CMO’s Blog (Aerospike)
- Authentic Leadership Presence: Built on Trust and Integrity (MMI Communication)
- Get Balanced: Business Made Easier (KRS CPAs)
- Leaders and Teams: Who Owns Decision Making? (MMI Communication)
- Leadership Competencies: 7 Tips for Effective Communication (MMI Communication)
Checklists
- College Planning Checklist for High School Juniors (Woolf College Consulting)
- Estate Executor Checklist (KRS CPAs)
- Diagnosing Your Company’s Cash Flow Checklist (KRS CPAs)
- How to Choose a Homecare Provider Checklist (Maria Paz Homecare)
Guides & Landing Pages
- The Definitive Guide to Aluminum Sulfate (Affinity Chemical)
- The Definitive Guide to Ferrous Sulfate (Affinity Chemical)
-
How to Apply to College Stress-Free (Woolf College Consulting)
- Secrets to Saving Money on Your Taxes Guide (KRS CPAs)
- Managing Your Small Business Cash Flow Guide (KRS CPAs)
- Taxes and the Affordable Care Act Guide (KRS CPAs)
Newsletters
- YP Newsletter (AIChE) – Monthly newsletters targeted at the association’s Young Professionals
- Disease Awareness Newsletters (Quest Diagnostics) – Monthly newsletters targeted at physicians, plan members and the media)
- Health Plan Highlights (Quest Diagnostics) – Quarterly newsletters for members about diagnostic testing and services.
- Tax Tips Newsletter (Steinberg Enterprises)
Testimonials
Content Development for Websites
- Affinity Chemical
- DPC DATA
- Woolf College Consulting
- Raising Beauty
- Polson & Associates
- IT4 Cannabis
- JSDD
- Help Me to Understand podcast
- Awesome Office Interiors
- Cdesks.com
- Housing Partnership of NJ
- DGM.com
- KRSCPAS.com
- MPD Telesolutions
- Aujas.com
- Steinbergenterprises.com
- Henson Consulting International
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