In our last blog post we discussed the importance of trademarks and how they can impact your company’s brand and intellectual property. In this second article our colleague, Abby Remore of CSG Law shares what you need to know about copyrights. Copyrights 101…
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Build trust with prospects by including detailed quotes or testimonials on your website, your company social media and sales presentations. Adding customer testimonials to your marketing mix can help create instant credibility and might even strengthen relationships with existing customers. In our last…
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Let Testimonials Sell For You Who doesn’t like to receive positive feedback from customers? Hearing for instance, “The website you developed gives us a tremendous professional presence. It’s exactly what we’d hoped for” can give you a tremendous boost and let you…
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Benefits of Review Management In today’s digital world, managing your brand’s reputation requires monitoring what people are saying about your brand online and engaging with consumers who leave reviews (both positive and negative). Online reviews build trust in abundance. A business…
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We’ve witnessed a huge technological transformation over the past decade, including lots of changes to the modern workplace. While there’s plenty of room for debate on how these new capabilities alter the business landscape, one thing is sure: RPA (robotic process…
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Powerful digital marketing strategies for your small business Need effective digital marketing strategies to help grow your small business? Budget and resources may hold you back from trying some of the bold marketing trends, but there are plenty of marketing strategies you…
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