Your website has one major thing in common with a successful store: They both need lots of traffic. So, how do you get to improve your online ranking on the likes of Google, Bing, Yandex, DuckDuckGo, etc.? The first step is…
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Are you connected? In our last post we shared mega-trend #4, Anyone can be a content creator and publisher. In this post we will examine our final mega-trend affecting the world around us and both B2B and B2C marketing teams. Mega-trend #5 – Global connectivity About…
Read MoreWhat is the future of content creation? In our last blog post we shared mega-trend #3, The Use of Big Data. In this post we will examine mega-trend #4 affecting the world around us and both B2B and B2C marketing teams. Mega-trend…
Read MoreDo you have an email list? Wondering how to leverage email in your marketing? In this blog post series we will share 5 strategies to help you develop an effective email marketing strategy for your business. Strategy #1 – Outline Your Email…
Read MoreThis week we are sharing our final customer engagement strategy to activate on LinkedIn. In our last blog post we shared strategy #4, “Strengthen Your Sales and Marketing Collaboration.” This week our final strategy is all about trust. Strategy #5 – Earn trust…
Read MoreLast week we shared our first B2B strategy for increasing customer engagement, “Positioning for the Long Term.” This week we share Strategy #2, and how to implement it in your organization and on LinkedIn. Strategy #2 – Know who your customer’s…
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